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More than 80% of National Palace Museum’s merchandise now made in Taiwan

06/05/2026 16:27
Editor: Hanna Bilinski
Photo provided by the National Palace Museum
Photo provided by the National Palace Museum

This Wednesday, National Palace Museum Director Hsiao Tsung-huang (蕭宗煌) delivered a budget briefing to the Legislature, during which DPP Legislator Chen Pei-yu (陳培瑜) pressed the museum on the origin and quality of its cultural and creative merchandise, calling for a higher share of domestically made products. 

Hsiao reported that Taiwan-made merchandise accounted for 83% of the museum's cultural products in 2025, up from 76.74% in 2024 and 69% in 2023.

Chen noted that in the current revenue-sharing structure, the split between the museum and vendors is narrow enough that some vendors may still prefer overseas manufacturing. She urged the museum to develop stronger incentive mechanisms for Taiwan-made goods. She also stressed that cultural merchandise, especially items facing international visitors, must reflect the museum’s prestige.

Hsiao attributed the rising share of made-in-Taiwan goods in part to collaborations with central government agencies, local governments, and the Economic Ministry’s Industrial Development Administration, including a co-branded series pairing NPM artifacts with MIT craftsmanship.

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